Reduce your environmental imprint with great products,

that you can use for many years to come.

Quality reduce waste

Buy high quality products and reduce your impact on the world.

Shop with certainty

Shop confidently with our 60-day money back guarantee.

Worldwide shipping

Free worldwide shipping on all orders.

Zero waste

We only have one planet, so we have to treat it nicely. Disposable masks have become the new cigarette bud, polluting our land and nature. Make a difference and reduce the amount of waste you produce.

It's easy and it's right.


Get your masks now at a huge discount in celebration of the US election.

Great shave - great feeling

Using disposable razor blades is not only expensive, but also produce unnecessary waste of composite materials that limit recycling. Contrary to commercial belief multiple blades in a razor do not give a closer shave either. A sharp razor does that and you do not get a sharper razor than with a traditional wet shave.

The traditional wet shave is not just a shave. It is a daily meditation, a time for reflection and calm and above all it is a constant reminder that things go easy when we take our time and do things right.

Slow is smooth, smooth is fast.

Great watch - great look

Extraction of unnecessary materials and precious metals from the earth have a very negative impact.

Even expensive brands sometimes sell low quality watches that break easily or use cheap quartz moments that burn through batteries.

A good time piece, is not supposed to break from normal wear and tear. It works perfectly for years helping you be on time while looking stylish.

If you want a new look you should also consider getting a new strap for a watch you already own.

It changes the look completely, so it is like getting a new watch, but with less waste.

Products coming soon

“I’ve learned that minimalism is not about what you own,

it’s about why you own it.” ― Brian Gardner

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